Nicole Loomis 

Did you know that a single four-ounce serving of 100% fresh fruit juice is equal to one complete serving of fruit? As reported by MyPlate.com, fresh fruit juice is not only tasty, but it is filled with all the same nutrients as whole fruit.

As more people are hopping on the juicing bandwagon, it’s important for you as a business to learn how to capitalize on this rising market. Whether you’re a restaurant or a supermarket, if you’re interested in providing customers with fresh juice, here are the top trends you need to know.

Getting Started

First things first, before you can get started on providing delicious healthy juice selections, you have to make sure you have quality equipment. Commercial juice machines are readily available, and some even have automatic features that make juicing for customers even easier. Depending on the type of juice bar you’re setting up, be sure to invest in enough commercial juicers to keep up with demand. Quality juice bar equipment is essential and without it, you’ll have a hard time keeping up with these growing trends!

The Four Top Juice Trends Every Customer Wants

  1. Unique Flavor Combinations
    While Millennials report that they’re tired of standard juice flavors, it’s important to find a healthy balance between the old and the new. Giving old favorites a modern spin is one of the best ways to create new and enticing juice flavors while not losing the classic flavors. Adding ingredients such as turmeric, chia seeds, and ginger to juices like grapefruit, orange, and pineapple, can create a tasty twist on an old favorite. Additionally, orange juice offers a lot of room for creativity and blends such as raspberry orange, pineapple orange, and blueberry orange, offer a delicious way to spice up this healthy breakfast staple.

2. Juice with a Kick
One of the newest trends in juicing is adding an extra kick with some adventurous flavors. Combining citrus with spices and herbs can create a unique range of flavors that is both delicious and unexpected. Another popular juice bar recipe is lemonade with cayenne or mint. One provides a surprisingly tasty rush of heat, while the other provides a tingly and refreshing blast of flavor. These combinations are adventurous enough to draw in clients who want unique flavors, while still being tame enough for your everyday customers. Even the smallest dashes of extra flavor can help give your juice the extra oomph that they need to succeed.

3. Millennial Pink
Millennial pink is everywhere. While you might know it as champagne, rose, or blush, this delicate pink hue is something that younger generations can’t get enough of. Available in furniture, fashion, and housewares, this color has now extended into the food and beverage realm. The good news is that commercial juice machines can allow you to create juices in this desirable hue. This can draw in Millennial buyers, and even temp older generations out of curiosity. Fruits and veggies such as watermelon, apple, strawberry, grapefruit, beets, and rhubarb can all add a stunning pink hue to any drink, all while allowing you to create deliciously inventive juice blends.

4. Less Fruit, More Veggies
While most people are more familiar with fruit juices, there are a lot of benefits that can come from vegetable juices as well. Customers will be surprised by how tasty vegetables can be when combined together with a smaller amount of fruit for sweetness. Utilizing more veggies is also a great way to support local farmers, allowing you to make use of locally sourced vegetables for your juices. While vegetable juices aren’t for everyone, this rising trend has definitely on the rise in many juicing circles.

There has never been a better time to jump on the juicing bandwagon. Keep in mind the importance of investing in commercial juice machines which will allow you to keep up with demand and create the highest quality juices possible. You’ll find out quickly that it’s hard to run a proper juice bar without the right commercial juice machines! However, with the right equipment, your business can capitalize on these growing trends and help keep current customers satisfied while bringing in a whole new customer base.

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