The restaurant industry is full of technological innovations that can make or break your business. The key to success is determining which upgrades will best serve your specific goals and needs.
For many restaurants, the transition to using self-serve kiosks is intimidating. Will your customers appreciate the upgrade, or will they grow frustrated with the change? Will the investment in new technology pay off in greater sales and savings?
Each business must consider its unique processes, demographics, and goals before investing in self-serve kiosks. However, there are some advantages to kiosks that every business can enjoy. Read on to explore the benefits of using self-serve kiosks in your restaurant and see how this upgrade can help you reach greater heights.
Create Easy Upsells
One of the best ways to boost sales is by encouraging upgrades, add-ons, and other upsells. Cashiers or servers can recommend upsells to customers, but they risk sharing inaccurate information or sounding too pushy.
With a kiosk, you can quickly and clearly present upsell opportunities to your customers. Even better, recommendations like upgrading to a premium side can come with mouth-watering images to make them more enticing. Kiosks are an easy and effective way to increase your average order size and increase overall sales.
Streamline Customer Service
Self-service kiosks are an excellent tool for decreasing wait times in your restaurant. When customers can serve themselves right away, they’re more likely to enjoy their meal, leave positive reviews, and eat at your restaurant again.
Self-serve kiosks make it possible to open up more lines so that more customers can serve themselves in less time. Even sit-down restaurants can streamline ordering and paying with tableside kiosks. Moreover, self-serve kiosks eliminate communication errors and improve order accuracy, which, in turn, cuts down on costly mistakes and increases customer satisfaction.
Share Clear Information
Customers want to feel comfortable and confident when they enter your restaurant. Navigating unique products or processes can make customers feel uncertain or embarrassed, which might lead them to avoid your restaurant altogether.
Kiosks are a great way to offer helpful information while giving your customers complete control over their transactions. Customers can click on items rather than trying to pronounce them to a server. You can also present nutritional information right beside each item.
Additionally, kiosks can guide customers through unique processes such as other self-serve machines. For example, if a customer orders a beverage, the kiosk display can direct them to your fountain dispenser. If a customer orders fresh-cut pineapple, the display can instruct them on how to use your self-serve Piñabar pineapple machine. This information further streamlines processes and allows customers to quickly and easily get the products they want.
Better efficiency, higher sales, and increased customer satisfaction are just a few of the benefits of installing self-serve kiosks in your restaurant. With the right goals in mind, you can turn your self-serve kiosk into a cost-effective investment that benefits you and your customers for years.
