Bonnie Mulligan
Due to the added health benefits and endless flavors, juice has become one of the most popular beverages over the years. In fact, in 2015 alone, 6.6 gallons of juices were consumed by Americans per capita. So if you’ve been considering opening a juice bar, there’s definitely a market for it. But how can you be sure your juice bar will be successful? Well, let’s explore a few important steps to take before opening a juice bar.
Create your business plan: Before anything else, you need to make sure you have a business plan in place. Creating this plan will help you organize your finances and determine important expenses like operating costs, rent, and supplies. Additionally, this plan needs to include other factors like the location and name of your business. Along with that, you need to figure out what kind of licenses or permits you need in order to operate. And lastly, you need to focus on your target audience and determine effective marketing efforts. Developing a business plan will help set up everything else.
Develop a menu: Your menu can make or break your juice bar business, which is why it’s important to spend plenty of time creating it. Juice bar recipes can vary from simple to complex and it’s a good idea to have a wide variety of options. Don’t be afraid to get creative with your menu — in fact, interesting juice options will be more enticing. You should experiment with ingredients, consistencies, and even add-on options. Having an appealing menu will be the key to attracting customers.
Get your equipment: After you develop your menu, you need the equipment to actually make your juice. Now, you’re going to need a high-quality commercial citrus juicer. It’s important not to skimp on your equipment because without good commercial juice machines, you won’t be able to produce good juices. So make sure to invest in the number of commercial citrus juicers you need to be able to create the amount of juice your business plan requires. With the right juicer, the possibilities are endless.
Starting a juice bar is not an easy task — but with the right motivation, a good business plan, and high-quality equipment, you’ll be on your way to having a successful juice bar in no time.
