I want to open a juice bar, but I have a number of questions!
If you have said “I want to open a juice bar” you have come to the right place! Juicernet has helped numerous entrepreneurs overcome the initial challenges associated with opening a juice bar. We have decades of experience! This industry experience has helped juice bars and juice trucks find the information and commercial juicers to get off the ground.
1 – Understand your target market and competitive landscape
Before you follow up that statement “I want to open a juice bar” with sweat and money, you must determine whether your target market has the appetite for a juice bar. If you do not have the funds to pay for custom research, find public information! Search for demographic info from census information or regional surveys to find out average family incomes, age ranges, and volume of people per area.
You also need to find out how many other businesses feature fresh squeezed juices using commercial juicers. If someone else sells a similar product(s) to what you are planning to offer then consider them your competition. Some competition can be good for your new venture, but too much competition means the market is saturated and profit margins are minimal.
2 – To franchise or not to franchise
When we talk to people who say “I want to open a juice bar,” one of the first things we suggest is to research franchises. Understanding whether you want to buy into one or start something from scratch is important! Both paths have pros and cons! The most important thing is to understand what you are getting into! The things that may initially draw you to starting your own venture (autonomy, creative license to make whatever you want) may end up being a challenge once you get started.
If you are passionate about health and wellness but new to entrepreneurship, a franchise might be the best option. If you are a seasoned entrepreneur or former business executive, you may have the contacts and acumen to build something from the ground up!
3 – Do not compromise on product or equipment
The reason juice bars and juice trucks are so popular that people from across the country are saying “I want to start my own juice bar!” is because the product is so healthy and nutritious. The last thing you want in the midst of starting your own juice bar or juice truck is to purchase inferior equipment or less than perfectly fresh fruit and vegetables. Juicernet features a wide range of commercial juicers that are NSF Certified and power juicing programs in supermarkets, juice bars, hotels, coffee shops, gyms, spas, health food stores and more.
Our juice bar consultants can analyze your business situation and goals and make recommendations that will help you reach your goals within your budget. We want you to not only say “I want to open a juice bar” but also “I am prepared to open a juice bar!”